Ukuqala ishishini elitsha, elikwabizwa ngokuba lisiqalo, kuza nesabelo salo esifanelekileyo sobunzima obunokuchaphazela amandla alo okukhula kunye nempumelelo. Ngokufana namashishini asele enzile, abaqalisi badibana nemingeni eyahlukeneyo enokuthintela inkqubela yabo. Kubalulekile ukuqonda izizathu eziqhelekileyo zokuba kutheni ukuqalisa kusilela kwaye ungajonga njani le miqobo ukuze uqinisekise impumelelo yelinge lakho.
Omnye umceli mngeni ophambili kuqaliso sisidingo sokugcina ukukhula. Ukukhula kubalulekile kulo naliphi na ishishini, kwaye uqalo kufuneka loyise imiqobo ukuze luqhubele phambili. Ngokuchonga kunye nokujongana nezizathu eziqhelekileyo zokusilela kokuqalisa, unokuzixhobisa ngolwazi kunye nezicwangciso ezifunekayo ukuqalisa ishishini eliyimpumelelo.
Ukufunda kumava ezinye iziqalo kunokubonelela ngengqiqo exabisekileyo kwimigibe enokubakho kunye neempazamo ekufuneka uziphephe. Ukusuka kwimicelimngeni yezemali ukuya kukhuphiswano lwentengiso, ukuqonda ezi zinto kunokukuxhobisa ukuba wenze izigqibo ezizizo kwaye kwandise amathuba okukhula kwakho. Ngokwenyani, ukufumana ukuqonda okupheleleyo kwemiceli mngeni ezayo kuya kukulungiselela ngcono uhambo lokuseka kunye nokugcina ishishini eliyimpumelelo.
Yintoni Iziqalo?
Isiqalo sibhekisa kwinkampani enenjongo yokukhula ngokukhawuleza kunye nokwenza inzuzo ngokuzisa utshintsho olutsha kwiimarike ezikhoyo kunye nokuqhubela phambili ishishini layo. Ezi nkampani zijolise ekulinganiseni, ziqinisekisa ukuba ukukhula kwazo akukhawulelwanga yimali okanye imiqobo yabantu. Kunoko, bazama ukwandisa ngokufanelekileyo.
Iziqalo zihlala zijolise ekuguquleni imisebenzi yemihla ngemihla, njengokutshintsha indlela abantu abaxubha ngayo amazinyo, ukwabelana ngeefoto, okanye ukurenta iholide. Injongo yabo kukwazisa iindlela ezintsha neziphuculweyo zokwenza izinto, nto leyo eyenza impembelelo ebalulekileyo kwimarike.
ISilicon Valley eCalifornia liziko lokuqalwa, ikakhulu kubalelwa kubukho beeyunivesithi kunye nemithombo yotyalo-mali eyaneleyo. Ummandla ubamba iinkqubo ezahlukeneyo zenkxaso ezifana iifemu ezinkulu zeshishini, ii-incubators, kunye nezikhawulezisi zembewu ezikhuthaza ukukhula kwezi nkampani zikhasayo. Ngokucacileyo, uninzi lokuqaliswa kwetekhnoloji eyavela eSilicon Valley yenzekile ukufikelela kwimpumelelo yehlabathi.
Amathuba oMpumelelo kwabaQalayo
Ukuqala ishishini elitsha kunokuba nzima. I-Bureau of Labor Statistics isixelela ukuba inani elilungileyo leziqalo ziyasilela. Malunga neepesenti ezingama-20 aziyigqithisi iminyaka emibini yokuqala, kwaye phantse isiqingatha, iipesenti ezingama-45, zivale kwisithuba seminyaka emihlanu. Ngaphezu koko, i-65 pesenti ithi iphelile kwisithuba seminyaka elishumi.
Ke, unokwenza ntoni ukuze uqiniseke ukuba ukuqala kwakho kuyawoyisa amathuba? Jonga iimpazamo ezenziwa ngabaqalisi abaninzi abangaphumelelanga. Ukufunda kula manyathelo angalunganga kunokuba ngundoqo kwimpumelelo yakho. Yenza isicwangciso sokuzikhwebula kule migibe, kwaye uya kuba kwindlela elungileyo yokuguqula isiqalo sakho sibe libali lempumelelo.
Imalunga nokuqonda imiceli mngeni kunye nokulungela ukuyiqhuba ngobulumko. Impumelelo ayinakuqinisekiswa, kodwa ngendlela efanelekileyo, unokuphucula amathuba akho kwihlabathi elikhuphisanayo lamashishini amatsha.
Funda kwakhona: I-10 yemisebenzi ephezulu ethengiswayo kwihlabathi ngo-2024
Izizathu eziqhelekileyo zokuba kutheni iziqalo zisilela
Abaqalisi bajongana nemiceli mngeni eyahlukeneyo enokukhokelela ekusileleni. Makhe sihlolisise izizathu ezintandathu ezixhaphakileyo emva komzabalazo wabo.
1. Ukudinwa ngokugqithiseleyo
Ukuqala ishishini elitsha, ngakumbi ngeentsuku zokuqala, kufuna okuninzi koosomashishini. Ngexesha elilinganiselweyo lasimahla, uchulumanco lokuqala malunga nokuqalisa lunokuncipha ngokukhawuleza xa ujongene nemingeni ebalulekileyo. Ukukhuthala kubalulekile kushishino, kodwa ukutyeshela ukuphumla kunokukhokelela ekungagxininiseni, ukuncipha kwemincili, kunye nokwehla kwenkuthazo.
Kwilizwe lokuqala, ukudinwa kukuxhalabisa ngokwenene. Abashishini, beqhutywa yinkanuko, banokuzifumana besonganyelwa ziimfuno zeli shishini labo litsha. Uxinzelelo oluqhubekayo kunye nemiceli mngeni inokuphelisa ngokukhawuleza intshiseko eyayiqala ukuvuselela imbono. Ngaphandle kwekhefu elaneleyo, abanini bamashishini basengozini yokulahlekelwa bubukhali bokugxila kwabo kunye namandla afunekayo ukuqhubela phambili ukuqala kwabo.
Kubalulekile ukuba oosomashishini benze ulungelelwano phakathi kokusebenza nzima kunye nokuzikhathalela. Ukungahoyi imfuneko yokuphumla ekugqibeleni kunokwenzakalisa ishishini ngokwalo. Ukufumana ixesha lokutshaja kwakhona ayibobunewunewu kodwa yimfuneko yokugcina inkanuko kunye nokuqhubela phambili okubalulekileyo kwimpumelelo yoshishino.
2. Ubudlelwane obungahambelaniyo
Kuqaliso, ukuba ne-cofounders kunokwenza uhambo lube lula. Nangona kunjalo, ukuba i-cofounders ayihambelani kakuhle, kunokukhokelela kwiingxaki. Ezi ngxaki zisenokubangela ukuba ishishini lisilele. Kubalulekile ukuba abaseki boqaliso basebenze kunye ngokufanelekileyo.
Umseki ngamnye kufuneka eze neengcinga ezizodwa kunye nezakhono kwishishini. Kufuneka babelane ngombono ofanayo wekamva lenkampani. Oku kudityaniswa kweembono ezahlukeneyo kunye nenjongo efanayo kunokukhokelela kwimpumelelo.
Xa abaqhagamsheli benemvelaphi kunye namava ahlukeneyo, banokunika ukuqonda okwahlukeneyo. Oku kwantlukwano kunokuba luncedo ekusombululeni iingxaki nasekwenzeni izigqibo. Nangona kunjalo, ngaphandle kolu mahluko, ama-cofounders kufuneka akwazi ukusebenza kunye ngokufanelekileyo.
Ungquzulwano phakathi kwabaseki bentsebenziswano lungonakalisa inkqubela phambili yoqaliso. Ukungavisisani kunokuthoba isantya sokwenziwa kwezigqibo kwaye kudale ukungavisisani phakathi kweqela. Ukunqanda le miba, kubalulekile ukuba cofounders ukunxibelelana ngokuphandle kunye Sombulula iingxabano ngendlela eyakhayo.
3. Imingeni ekuFumaneni i-Right Market Fit
Xa uhlalutya iinkampani ezilikhulu ezingaphumelelanga, kwafunyaniswa ukuba i-40% yokuqalisa ayiphumelelanga ngenxa yokungaqwalaselwa ngokwaneleyo kweemfuno zemarike. Isitshixo kwimpumelelo yokuqalisa silele ekulungiseni isicwangciso soshishino ukuze sihlangabezane neemfuno ezithile zabaphulaphuli abathile, endaweni yokujongana neemfuno zabathengi ngokubanzi.
Kuphononongo oluneenkcukacha lwala mashishini asilelayo, kuye kwacaca ukuba ukungahoywa kweemfuno ezizodwa zentengiso yeyona nto inegalelo ekuweni kwawo. Esikhundleni sendlela yokulinganisa yonke into, ukuqaliswa okuphumelelayo kubeka phambili ukuqonda kunye nokujongana neemfuno ezizodwa zabaphulaphuli abajoliswe kuzo.
Uphononongo olubalulekileyo lwasemva kokufa lugxininisa ukubaluleka kokulungelelaniswa kweshishini kunye neemfuno ezithile zemarike elisebenza kuyo. Abaqalisi kufuneka bazame ukwenza iimveliso okanye iinkonzo ezihlangabezana ngokuthe ngqo nezinto ezikhethwayo kunye neemfuno zabaphulaphuli abakhethiweyo, ukuqinisekisa indlela ezinzileyo kunye nelungelelanisiweyo yokuphumelela kwexesha elide.
Funda kwakhona: Izikolo ezili-15 eziBalaseleyo zoShishino eNew York ngo-2024
4. Imingeni yezeMali
Ukuqala ishishini kufuna inkxaso-mali yokuphuhlisa nokwenza imveliso. Oosomashishini badla ngokufuna inkunzi yoshishino okanye inkxaso-mali yokuqalisa le njongo. Nangona kunjalo, ukuba le nkqubo yenkxaso-mali iye yande okanye ukuba imveliso ayiqhubi kakuhle kwimarike, abachaphazelekayo banokuyirhoxisa inkxaso yabo yezemali, oko kubeke emngciphekweni ukuzinza kwesiqalo. Nangona imveliso ithengiswa ngempumelelo, inkampani inokujongana nemingeni ukuba iindleko zokusebenza ziphezulu kakhulu, zithintela ishishini ekuguquleni inzuzo.
Iingxaki zokungena nokuphuma kwemali zinokuvela ngenxa yemicimbi yamaxabiso ngokunjalo. Ukuba imveliso inexabiso eliphantsi kakhulu, inokusilela ukwenza inzuzo eyaneleyo. Kwelinye icala, ukuba imveliso ibiza kakhulu, kunokuba nzima ukutsala abathengi, okuchaphazela ukuhamba kwemali iyonke yenkampani.
Ngokubanzi, ukungabikho kwemali kunokuthintela ukukhula kunye nempumelelo yokuqalisa, nokuba kungenxa yokulibaziseka kwenkxaso-mali, ukusebenza kakubi kweemarike, iindleko eziphezulu zokusebenza, okanye ubunzima bamaxabiso.
5. Imiqobo yoMthetho
Uninzi lokuqalisa aluphumeleli ngenxa yeengxaki ezinxulumene nomthetho. Amashishini amancinci anokujongana nobunzima xa esebenza nemithetho nemithetho, ebeka ikhefu kwinkqubela phambili yawo. Ngamanye amaxesha, le mingeni yezomthetho ibiza kakhulu okanye idle ixesha. Kwiimeko ezinjalo, isiqalo sinokunyanzeliswa ukuba sivale iingcango zayo.
Imiqobo esemthethweni inokuba ngumqobo wendlela obalulekileyo kumashishini amancinci. Basenokuzifumana bebambeke kwimiba yolawulo, nto leyo ebangela ukuba umxhelo wabo ume ngxi. Ukuba iindleko kunye nexesha elifunekayo ukujongana nale mingeni liba likhulu, isiqalo sinokungabi nandlela yimbi ngaphandle kokuyeka ukusebenza.
Ngaphaya koko, iingxaki zomthetho zinokubeka isoyikiso esinzulu kubomi bamashishini amancinci, zichaphazele amandla awo okuphumelela nokukhula. Ubunzima bokuhambahamba ngemiba yezomthetho bunokoyikeka ngakumbi kuqalo olunezixhobo ezinqongopheleyo, nto leyo eyenza ukuba kubaluleke kakhulu ukuba bafumane izisombululo ezisebenzayo nezifikelelekayo ukuqinisekisa ubukho babo obuqhubekayo.
Funda kwakhona: Izikolo ezili-15 eziBalaseleyo zoShishino eCalifornia ngo-2024
6. IiNdlela zoShishino ezineziphene kunye neMizabalazo yeMarike
Amashishini amaninzi ajongene nemiceli mngeni ngenxa yemodeli yeshishini eneziphene. Ukuze uphumelele emarikeni, isicwangciso soshishino esicingisiswe kakuhle sibalulekile. Esi sicwangciso kufuneka siphendule ngononophelo iindleko, amaxesha emveliso, kunye nophando lwemarike. Ngelishwa, ezinye iziqalo ziyasilela ukuvavanya ngokuchanekileyo ezi zinto, ezikhokelela ekuweni kwazo.
Impumelelo yeshishini ixhomekeke ekuqondeni iindleko ezibandakanyekayo ekusebenzeni, ukunamathela kwiishedyuli zemveliso, kunye nokuqhuba uphando olunzulu lwemarike. Iziqalo ezingayihoyiyo okanye ezingayibalanga kakuhle le miba zihlala zidibana nobunzima. Ngaphezu koko, iimeko ezingalindelekanga zinokuvela, kwaye ukuba amashishini awayilungelelanisi imodeli yawo yangaphambili yeshishini ngokufanelekileyo, banokuzifumana besengxakini.
Ngokwenyani, imodeli yeshishini elihlwempuzekileyo inokuba ngumqobo omkhulu kwimpumelelo. Igxininisa ukubaluleka kocwangciso olucokisekileyo kunye nokuguquguquka kwimeko yeshishini ehlala itshintsha. Amashishini kufuneka ahlale ephonononga izicwangciso zawo kwaye aphendule kwiindlela zentengiso ukuqinisekisa impumelelo ezinzileyo.
Izicwangciso-qhinga zokuPhumelela ngokuQalisa kwakho
Ukuqala ishishini kunzima yiyo loo nto uninzi lokuqalisa lusilela, kodwa kukho iindlela zokuphucula amathuba akho okuphumelela kunyaka wokuqala. Enye into ebalulekileyo kukuzibekela usukelo. Oku kukunceda ukuba ulandelele ukuba ishishini lakho liqhuba njani kwaye ugcine wonke umntu egxile kwiinjongo ezifanayo.
Elinye icebiso eliphambili kukuqhubeka, nokuba izinto ziba nzima. Kuqhelekile ukuba abanini bamashishini abatsha benze utshintsho kwiimveliso zabo okanye kwizicwangciso zabo ngokusekelwe kwingxelo kunye neempazamo. Unganikezeli xa umbono wakho wokuqala ungaphumeleli-qhubeka uzama de ufumane into esebenzayo.
Ukuqonda into efunwa ngabathengi bakho nako kubalulekile. Nika ingqalelo kwimarike kwaye uqokelele ingxelo evela kubathengi abanokubakho njengoko uphuhlisa imveliso yakho. Olu lwazi kufuneka lumise ngokuthe ngqo isicwangciso seshishini lakho.
Okokugqibela, jonga imali yakho. Ixabiso lesiqalo linokutshintsha kakhulu, ngoko ke kubalulekile ukulawula imali yakho ngononophelo. Nokuba ufumana inkxaso-mali kubatyali-mali okanye nge-crowdfunding, qiniseka ukuba unemali eyaneleyo yokugcina ishishini lakho liqhuba de ube ufike kwinqanaba elinyusa ixabiso lalo.
Shiya iMpendulo