Ukuqala ibhizinisi elisha, elibuye laziwe njengeliqalayo, kuza nengxenye yalo efanelekile yobunzima obungaphazamisa ikhono lalo lokukhula nokuchuma. Ngokufana namabhizinisi asunguliwe, amabhizinisi aqalayo ahlangabezana nezinselelo ezahlukahlukene ezingakhinyabeza inqubekela phambili yawo. Kubalulekile ukuqonda izizathu ezijwayelekile zokuthi kungani ukuqalisa kuhluleka nokuthi ungazulazula kanjani kulezi zithiyo ukuze uqinisekise impumelelo yebhizinisi lakho.
Inselele eyodwa eyinhloko yabaqalayo isidingo sokusimamisa ukukhula. Ukukhula kubalulekile kunoma yiliphi ibhizinisi, futhi abaqalayo kufanele banqobe izithiyo ukuze baqhubeke bethuthuka. Ngokuhlonza nokubhekana nezizathu ezivamile zokuhluleka kokuqala, ungazihlomisa ngolwazi namasu adingekayo ukuze uvule ibhizinisi eliphumelelayo.
Ukufunda kokuhlangenwe nakho kwezinye iziqalo kunganikeza imininingwane ebalulekile mayelana nezingibe ezingaba khona namaphutha okufanele agwenywe. Kusukela ezinseleleni zezimali kuya emqhudelwaneni wezimakethe, ukuqonda lezi zici kungakunika amandla okwenza izinqumo ezinolwazi futhi kwandise amathuba okuthi isiqalo sakho sichume. Empeleni, ukuthola ukuqonda okuphelele kwezinselelo ezizayo kuzokulungiselela kangcono uhambo lokusungula nokugcina ibhizinisi eliphumelelayo.
Ayini Ama-Startups?
Isiqalo sisho inkampani enomgomo wokukhula ngokushesha nokwenza inzuzo ngokuletha izinguquko ezintsha ezimakethe ezikhona kanye nokuthuthukisa imboni yayo. Lezi zinkampani zihlose ukukhula, ziqinisekise ukuthi ukukhula kwazo akunqunyelwe yizinkinga zezimali noma zabantu. Kunalokho, balwela ukwanda ngokuphumelelayo.
Iziqalo zivame ukugxila ekuguquleni imisebenzi yansuku zonke, njengokushintsha indlela abantu abaxubha ngayo amazinyo, ukwabelana ngezithombe, noma ukubhukha izindawo zeholide eziqashiswayo. Inhloso yabo ukwethula izindlela ezintsha nezithuthukisiwe zokwenza izinto, zibe nomthelela omkhulu emakethe.
ISilicon Valley eseCalifornia iyisizinda sokuqala, okubangelwa kakhulu ukuba khona kwamanyuvesi nezinsizakusebenza eziningi zokutshala imali. Isifunda siphethe amasistimu okusekela ahlukahlukene afana amafemu capital capital, ama-incubator, nama-accelerator embewu akhuthaza ukukhula kwalezi zinkampani ezisafufusa. Ngokuphawulekayo, iziqalo eziningi zobuchwepheshe ezaqalwa eSilicon Valley ziqhubekile zafinyelela impumelelo yomhlaba.
Amathuba Okuphumelela Kokuqala
Ukuqala ibhizinisi elisha kungaba nzima. I-Bureau of Labor Statistics isitshela ukuthi inani elihle lokuqalisa liyahluleka. Cishe amaphesenti angama-20 awayidlulisi iminyaka emibili yokuqala, futhi cishe ingxenye, amaphesenti angama-45, avale kungakapheli iminyaka emihlanu. Ngisho nangokwengeziwe, amaphesenti angu-65 akusho ukuthi uyayeka phakathi neminyaka eyishumi.
Ngakho-ke, yini ongayenza ukuze uqiniseke ukuthi ukuqala kwakho kuyawadlula amathuba? Bheka amaphutha enziwa iziqalo eziningi ezihlulekile. Ukufunda kulezi zinyathelo ezingalungile kungaba ukhiye wempumelelo yakho. Yenza icebo ukuze ugweme lezi zingibe, futhi uzoba sendleleni efanele yokuguqula ukuqala kwakho kube yindaba yempumelelo.
Kumayelana nokuqonda izinselele kanye nokuzilungiselela ukuzulazula kuzo ngokuhlakanipha. Impumelelo ingase ingaqinisekisiwe, kodwa ngendlela efanele, ungathuthukisa amathuba akho emhlabeni wokuncintisana wamabhizinisi amasha.
Funda futhi: Imisebenzi eyi-10 Ehamba phambili Ethengiswayo Emhlabeni ngo-2024
Izizathu Ezivamile zokuthi kungani ama-Startups ehluleka
Ama-Startups abhekana nezinselelo ezihlukahlukene ezingaholela ekuhlulekeni. Ake sihlole izizathu eziyisithupha ezivame ukubangela ubunzima babo.
1. Ukutubeka
Ukuqala ibhizinisi elisha, ikakhulukazi ezinsukwini zakuqala, kufuna lukhulu kosomabhizinisi. Ngesikhathi esikhululekile esilinganiselwe, injabulo yasekuqaleni mayelana nokuqalisa ingancipha ngokushesha uma ubhekene nezinselele ezibalulekile. Ukukhuthala kubalulekile ebhizinisini, kodwa ukungakunaki ukuphumula kungaholela ekuntuleni ukugxila, ukuncipha kwesasasa, nokuncipha kogqozi.
Ezweni lokuqala, ukutubeka kuwukukhathazeka kwangempela. Osomabhizinisi, beqhutshwa intshiseko, bangase bazithole begajwe izimfuno zebhizinisi labo elisha. Ukucindezela okungapheli kanye nezinselele kungaqeda ngokushesha umdlandla owawubhebhethekisa ekuqaleni umqondo webhizinisi. Ngaphandle kwekhefu elanele, abanikazi bamabhizinisi basengozini yokulahlekelwa ukubukhali kokugxila kwabo namandla adingekayo ukuze baqhubekisele phambili ukuqala kwabo.
Kubalulekile ukuthi osomabhizinisi balinganisele phakathi kokusebenza kanzima nokuzinakekela. Ukungazinaki isidingo sokuphumula ekugcineni kungalimaza ibhizinisi ngokwalo. Ukuthola isikhathi sokushaja kabusha akuyona into ewubukhazikhazi kodwa iyisidingo sokugcina uthando nogqozi olubalulekile ukuze uphumelele kwezamabhizinisi.
2. Ubambiswano Olungahambelani
Ekuqaleni, ukuba nama-cofounder kungenza uhambo lube bushelelezi. Kodwa-ke, uma ama-cofounder engasebenzisani kahle, kungaholela ezinkingeni. Lezi zinkinga zingenza ibhizinisi lihluleke. Kubalulekile ukuthi abasunguli bokuqalisa basebenze ndawonye ngokuzwana.
Umsunguli ngamunye kufanele alethe imibono namakhono ahlukile ebhizinisini. Kufanele futhi babelane ngombono ofanayo ngekusasa lenkampani. Le nhlanganisela yemibono eyahlukene kanye nomgomo ofanayo kungaholela empumelelweni.
Uma abasunguli be-cofounder benezizinda ezihlukile nolwazi, banganikeza ukuqonda okuhlukahlukene. Lokhu kwehlukahlukana kungaba yinzuzo ekuxazululeni izinkinga nasekuthatheni izinqumo. Kodwa-ke, naphezu kwalokhu kuhluka, abasunguli be-cofounder kumele bakwazi ukusebenzisana ngokuphumelelayo.
Ukungqubuzana phakathi kwama-cofounder kungalimaza inqubekelaphambili yesiqalisi. Ukungaboni ngaso linye kunganciphisa ukuthathwa kwezinqumo futhi kudale ukungezwani eqenjini. Ukuze ugweme lezi zinkinga, kubalulekile ukuthi abasunguli baxhumane ngokukhululekile futhi xazulula izingxabano ngendlela eyakhayo.
3. Izinselele ekutholeni I-Market Fit efanele
Lapho kuhlaziywa izinkampani eziyikhulu ezingaphumelelanga, kwatholakala ukuthi ama-40% okuqalisa ahluleka ngenxa yokungacatshangwa okwanele kwezidingo zemakethe. Isihluthulelo sempumelelo yokuqalisa silele ekwenzeni uhlelo lwebhizinisi ngokwezifiso ukuze luhlangabezane nezimfuneko ezithile zezithameli ezithile, kunokuba kubhekwane nezidingo zamakhasimende ngomqondo ojwayelekile.
Ekuhloleni kabanzi lawa mabhizinisi abhuntshile, kwaba sobala ukuthi ukunganaki izidingo ezihlukile zemakethe kwakuyisici esibalulekile esibe nomthelela ekuweni kwawo. Esikhundleni sendlela yokulinganisa konke, iziqalo eziphumelelayo zibeka phambili ukuqonda kanye nokubhekana nezidingo ezihlukile zezethameli eziqondiswe kubo.
Ucwaningo olubalulekile lwangemva kokufa lugcizelela ukubaluleka kokuqondanisa ibhizinisi nezimfuneko ezithile zemakethe elisebenza kuyo. Ama-Startups kufanele alwele ukudala imikhiqizo noma izinsizakalo ezihlangabezana ngqo nezintandokazi nezidingo zezithameli ezikhethiwe, ziqinisekise indlela esimeme futhi elungiselelwe impumelelo yesikhathi eside.
Funda futhi: 15 Izikole Zebhizinisi Ezinhle Kakhulu E-New York 2024
4. Izinselele zezimali
Ukuqala ibhizinisi kudinga uxhaso ukuze kuthuthukiswe futhi kwenziwe umkhiqizo. Osomabhizinisi bavamise ukufuna imali yebhizinisi noma uxhaso lokuqala ngale njongo. Kodwa-ke, uma le nqubo yokuxhasa ngezimali inwetshiwe noma uma umkhiqizo ungasebenzi kahle emakethe, ababambiqhaza bangase bahoxise ukwesekwa kwabo kwezezimali, okubeke engozini ukusimama kwesiqalo. Ngisho noma umkhiqizo uthengiswa ngempumelelo, inkampani ingabhekana nezinselele uma izindleko zokusebenza ziphezulu kakhulu, ezivimbela ibhizinisi ekwenzeni inzuzo.
Izinkinga zokuhamba kwemali zingase ziphakame ngenxa yezinkinga zamanani futhi. Uma umkhiqizo unenani eliphansi kakhulu, ungase uhluleke ukukhiqiza inzuzo eyanele. Ngakolunye uhlangothi, uma umkhiqizo ubiza kakhulu, kungase kube nzima ukuheha abathengi, okuthinta ukuhamba kwemali iyonke yenkampani.
Ngokuvamile, ukuntuleka kwemali kungakhinyabeza ukukhula nempumelelo yeziqalo, kungakhathaliseki ukuthi kungenxa yokubambezeleka kwezimali, ukusebenza kabi kwezimakethe, izindleko eziphezulu zokusebenza, noma ubunzima bentengo.
5. Izithiyo Zezomthetho
Ukuqala okuningi kuyahluleka ngenxa yezinkinga ezihlobene nezomthetho. Amabhizinisi amancane angabhekana nobunzima lapho esebenza nemithetho nemithetho, amise intuthuko yawo. Kwesinye isikhathi, lezi zinselelo zomthetho ziba eqolo noma zidle isikhathi. Ezimweni ezinjalo, i-startup ingase iphoqelelwe ukuvala iminyango yayo.
Izithiyo zomthetho zingaba isivimbamgwaqo esibalulekile kumabhizinisi amancane. Bangase bazithole bebambeke ezindabeni zokulawula, okwenza umfutho wabo umile. Uma izindleko nesikhathi esidingekayo ukuze kubhekwane nalezi zinselele kungaphezu kwamandla, ukuqalisa kungase kungabi nakwenza ngaphandle kokumisa ukusebenza kwakho.
Ngaphezu kwalokho, izinkinga ezingokomthetho zingabeka engcupheni enkulu ukuphila kwamabhizinisi amancane, kube nomthelela ekhonweni lawo lokuthuthuka nokukhula. Ubunkimbinkimbi bokuzulazula ezindabeni zomthetho bungaba nzima kakhulu ukuqalisa ngezinsizakusebenza ezilinganiselwe, okwenza kubaluleke kakhulu ukuthi bathole izixazululo ezisebenzayo nezithengekayo ukuze baqinisekise ukuba khona kwabo okuqhubekayo.
Funda futhi: 15 Izikole Zebhizinisi Ezinhle Kakhulu eCalifornia 2024
6. Izindlela Zebhizinisi Ezinephutha kanye Nemishikashika Yezimakethe
Amabhizinisi amaningi abhekana nezinselele ngenxa yemodeli yebhizinisi enephutha. Ukuze uphumelele ezimakethe, uhlelo lwebhizinisi olucatshangelwe kahle lubalulekile. Lolu hlelo kufanele lubheke ngokucophelela izindleko, izikhathi zokukhiqiza, kanye nocwaningo lwemakethe. Ngeshwa, ezinye iziqalo ziyehluleka ukuhlola ngokunembile lezi zici, okuholela ekuweni kwazo.
Impumelelo yebhizinisi incike ekuqondeni izindleko ezihilelekile ekusebenzeni, ukunamathela ezinhlelweni zokukhiqiza, kanye nokwenza ucwaningo olunzulu lwemakethe. Iziqalo ezinganaki noma ezingabala kahle lezi zici ngokuvamile zihlangabezana nobunzima. Ngaphezu kwalokho, kungase kuphakame izimo ezingalindelekile, futhi uma amabhizinisi engawavumelanisi namamodeli awo asekuqaleni amabhizinisi ngendlela efanele, angase azithole esenkingeni.
Empeleni, imodeli yebhizinisi empofu ingaba yisithiyo esikhulu empumelelweni. Igcizelela ukubaluleka kokuhlela ngokucophelela nokuzivumelanisa nezimo endaweni yebhizinisi ehlala ishintsha. Amabhizinisi adinga ukuhlale ehlola kabusha amasu awo futhi aphendule ku-dynamics yemakethe ukuze aqinisekise impumelelo eqhubekayo.
Amasu Okuphumelela Ngokuqala Kwakho
Ukuqala ibhizinisi kunzima yingakho abaningi abaqalayo behluleka, kodwa zikhona izindlela zokuthuthukisa amathuba akho okuphumelela ngonyaka wokuqala. Into eyodwa ebalulekile okufanele uyenze ukuzibekela imigomo. Lokhu kukusiza ukuthi ulandelele ukuthi ibhizinisi lakho lenza kahle kangakanani futhi ugcine wonke umuntu egxile ezinhlosweni ezifanayo.
Elinye icebiso elibalulekile ukuqhubeka, ngisho nalapho izinto ziba nzima. Kuvamile ukuthi abanikazi bamabhizinisi abasha benze izinguquko emikhiqizweni noma ezinhlelweni zabo ngokusekelwe kumpendulo namaphutha. Ungayeki uma umbono wakho wokuqala ungaphumeleli—qhubeka uzama kuze kube yilapho uthola okuthile okusebenzayo.
Ukuqonda lokho amakhasimende akho akudingayo nakho kubalulekile. Naka kakhulu imakethe futhi uqoqe impendulo evela kumakhasimende angaba khona njengoba uthuthukisa umkhiqizo wakho. Lolu lwazi kufanele lulolonge uhlelo lwakho lwebhizinisi ngokuqondile.
Okokugcina, bheka ezezimali zakho. Inani lesiqalo lingashintsha kakhulu, ngakho-ke kubalulekile ukuphatha imali yakho ngokucophelela. Noma ngabe uthola uxhaso kubatshalizimali noma nge-crowdfunding, qiniseka ukuthi unemali eyanele yokugcina ibhizinisi lakho lisebenza uze ufinyelele ingqopha-mlando enyusa inani lalo.
shiya impendulo